Jessica Karlsson has worked at Lyko since January 2025 and is currently Head of Business Controlling & Analytics. She is one of the architects of the restructuring program Lyko launched in January 2026 and has extensive experience of retail and the beauty industry from senior positions at Kicks, Åhléns, Apotek Hjärtat and IKEA.
Jessica Karlsson will join Lyko's Group Management Team.
 
"Together with a recruitment firm, we evaluated several external candidates, and we are convinced that Jessica is the right person for the role. She is a highly valued leader who knows Lyko inside out, and I have great confidence in her. Jessica helped shape our current business plan and knows what it takes to strengthen profitability in the years ahead. I'm pleased that she has chosen to take on the role of CFO and help take Lyko to the next level.
 
"I'd also like to extend a warm thank you to Ylva for her work in developing our finance function. During her time at Lyko, she has helped improve how we plan and follow up on the business. I also appreciate that she is staying on for a period to share her knowledge and give Jessica a good start in the role," says Rickard Lyko, CEO and Founder.
 
"Lyko is a fantastic company! I'm delighted and proud of the trust placed in me, and highly motivated to step up as CFO. I've been part of shaping the plan for a more profitable Lyko, and over the past two quarters we've seen that work pay off. I look forward to taking responsibility for driving the plan forward and continuing to make the business more efficient, together with our skilled finance team, the Group Management Team and the Board of Directors," says Jessica Karlsson, incoming CFO.
 
Ylva Norlén announced in July 2026 that she is leaving Lyko for a new position in 2027.